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Green revolution in the heart of Montreal: The story of the Bruneault brothers

Jan 23, 2024 | Ecology

The story of the Bruneault brothers comes to life in the heart of Montreal, where a green revolution is orchestrated by Rodolphe and Victor. Their passion for nature and ingenuity transform the culture of cacti and succulent plants, marking a turning point in the Canadian e-commerce of indoor plants. Founded in 2016, the company Cactus en ligne, taken over by these passionate brothers, quickly became a key player in this sector.

A Vertical Passion in an Urban Environment

The duo brilliantly reinvented the concept of the urban farm with their innovative vertical farm project. Using advanced hydroponic techniques, they developed a unique system for growing lush plants year-round, thus defying Canadian climate constraints.

A Complementary Duo for Harmonious Growth

The success of Cactus en Ligne relies on the perfect chemistry between Victor’s horticultural expertise and Rodolphe’s business acumen. Together, they ensure that each plant receives meticulous attention and is delivered with a personal touch of love. Their devotion to plants goes beyond their own farm: they work closely with a network of local producers, thus guaranteeing impeccable quality to their customers.

 

More Than a Business, a Symbol!

For the Bruneault brothers, the cactus represents much more than just a plant. It is the symbol of enduring and unconditional love. Their mission is clear: to spread this feeling in Canadian homes, one plant at a time. This philosophy is reflected in every aspect of their business, from cultivation to delivery…

Montel's GROW&ROLL System

Technical Innovation: Montel’s GROW&ROLL

The story of the Bruneault brothers is part of the success of Cactus en Ligne, with the adoption of Montel’s GROW&ROLL system. A mobile vertical farming mechanism that optimizes space and crop management, effectively meeting increasing demand. Thanks to this innovation, Cactus en Ligne’s large-scale production maintains impeccable quality.

A Promising Future in the Bruneault Brothers’ Story

Cactus en Ligne is a shining example of Canadian youth innovation and passion. The Bruneault brothers are not just entrepreneurs; they are visionaries who are redefining urban horticulture. Their commitment to quality, innovation, and customer satisfaction promises a long and fruitful existence for this dynamic and environmentally conscious business. Long live Cactus en Ligne, a green jewel in the heart of Montreal.

Expertise from Groupe SOMR

Explore the future of agriculture with our dedicated page on vertical farming. Additionally, discover the innovations, sustainable practices, and ecological benefits of this revolutionary approach. Click now to be inspired by the future of agriculture: visit our Vertical Farming page.

At Groupe SOMR, we specialize in custom shelving solutions tailored to every specific need. Our experience and expertise in shelving position us as the ideal partner to realize your projects, whether it’s vertical farming, storage, or other applications. Every space has untapped potential, and with our solutions, you can maximize it.

This tale of Rodolphe and Victor Bruneault’s adventure in Montreal illustrates how innovation, passion, and a commitment to sustainability can not only revolutionize an industry but also inspire an entire community. Cactus en Ligne, with the support of advanced technologies like Montel’s GROW&ROLL system and the expertise of Groupe SOMR, is more than just a business—it’s a symbol of the green revolution in Quebec, working towards increased self-sufficiency and a greener future!

If you have a project in mind and are looking for superior quality shelves, don’t hesitate to contact us. 📱

Together, let’s transform every square inch of your space into optimized potential! 🌱

Mini green garden

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